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IT ALL STARTED
when two Maryland friends — Candace Maurer and Heather Lins — met Chrissy Marriner, a mineral makeup formulator who formulated a line that could withstand the Texas heat. With a chance encounter, the three met at a Chicago Uno Pizzeria, shook hands and walked away business partners set to bring some awesome makeup!
They unveiled their new pure mineral makeup line at a Women’s show, not knowing what to expect. Lines formed around their booth for 2 solid days. Women were waiting for them in the morning and staying after the event closed. They had never seen anything like it! They met a young girl there named Andelyn, with cystic acne. Andelyn never felt so good about herself! The Flawless Face covered everything PERFECTLY! Candace, Chrissy and Heather left the event on a high, they realized they HAD to get their Flawless Face out on a larger scale to be able to help women like the ones whose entire demeanor changed right in front of their faces at this event.
What separates Sweet Minerals from ANY other beauty or mineral brand?
It seemed like so many beauty brands did not get to the root of any problem. All models had naturally perfect skin, no issues whatsoever.
Is that realistic? We have issues. We have acne, large pores, uneven skin,scars, you name it. We are also VERY busy. Kids, businesses, families,sports, pool days, karate lessons. We were sick of reapplying so-so makeup that would seemingly melt off our skin an hour after we put it on. Ewww!
Our products were created by us. We first developed them for our own needs.
We needed products and ingredients that were NOT like any other product on the market.
Where preservatives are needed, we use non-toxic ingredients and will never ever ever use parabens or phthalates.
We stay away from sulfates, bismuth oxychloride, talc, or harsh chemicals that could be absorbed into the body and we NEVER test on animals (except for that one time Chrissy put lipstick on her cat for Halloween).
It was really important that we NOT outsource our secret mineral recipes so we maintain full quality control by manufacturing our loose mineral products under close supervision at our lab in Maryland.
RESULTING IN PRODUCTS THAT: